3 playbooks
Law Firms
Practice areas, jurisdiction, and named-attorney authority decide who AI calls credible enough to name.
Practice-area depthAttorney E-E-A-TJurisdiction clarity
Industries
AI already recommends someone in your industry. Make sure it's you.
Every high-trust market has its own buying logic, its own proof, and its own way of earning an AI recommendation. Pick your industry and get the exact SEO, AEO, and GEO playbook built for how your buyers actually decide.
Not sure where you fit? Talk to us — a human answers.
9High-trust industries mapped
27Dedicated market playbooks
3Search layers each · SEO · AEO · GEO
$0To run your first audit
Professional Authority · 3 industries
Markets where credibility is the whole sale.
When the buyer is hiring expertise, AI weighs who sounds authoritative — named people, real credentials, and proof the work is real. Generic service copy reads as a template and gets skipped.
3 playbooks
Private Equity
Thesis clarity, sector focus, and portfolio proof are what make a firm read as genuinely institutional.
Thesis claritySector proofInstitutional tone
3 playbooks
Consulting
Substantiated case studies and referral-grade proof decide who gets the call before the RFP even opens.
Case-study proofNamed expertiseReferral signals
Local & Premium · 3 industries
Markets won on trust, place, and real reviews.
When buyers ask AI for a place to go or a person to book, it leans on location signals, genuine reviews, and premium clarity. The business that reads as specific and proven gets surfaced first.
3 playbooks
Real Estate
Neighborhood intent and side-by-side agent comparisons decide who AI surfaces first for a local buyer.
Area coverageAgent proofLocal intent
3 playbooks
Med Spas
Treatment detail, safety language, and premium positioning beat generic clinic copy every time.
Treatment claritySafety signalsReal reviews
3 playbooks
Hospitality Groups
Property clarity, real guest reviews, and transparent pricing win the booking over a rival group.
Property clarityGuest reviewsPrice transparency
Demand & Growth · 3 industries
Markets where AI shapes the shortlist.
When a committee or a shopper researches with AI, category clarity and third-party proof decide who makes the list. The brand explained cleanly — and backed up elsewhere — is the one that gets repeated back.
3 playbooks
B2B
Category clarity, use-case depth, and third-party proof decide whether a buying committee shortlists you.
Category clarityUse-case depthThird-party proof
3 playbooks
B2C
Product clarity, genuine reviews, and category fit decide whether an AI-assisted shopper lands on you.
Product clarityReview depthCategory fit
3 playbooks
Marketing Agencies
Capabilities, geography, and operator-grade proof need more than a generic B2B services site.
Capability proofGeographyOperator credibility
SEO · AEO · GEO
Three surfaces answer the same question. Your market needs all three.
A buyer's question doesn't get answered once. Google ranks pages, AI Overviews summarize an answer, and assistants like ChatGPT name a recommendation. Each surface decides differently — so every market playbook covers all three.
- SEO — win the words your buyers already type into search.
- AEO — get pulled into the direct-answer box, not just the blue links.
- GEO — become the name the assistant recommends by default.
How To Use This Hub
Find your market, take the playbook, prove the lift.
Every market page routes into the same free audit and the same proof loop. Pick your industry, see what AI weighs, fix what's missing, and re-scan to prove the number actually moved.
01Find your market
Pick the industry that matches how your buyers actually decide.
02Read the playbook
SEO, AEO, and GEO guidance written for that specific market.
03Run the free audit
Score your site the way AI engines read it. No account, no card.
04Ship & re-prove
Apply the fixes, then re-scan to prove the number moved.
Keep Exploring
Where to go next.
Once you've found your market, these are the paths buyers take depending on whether they're weighing the offer, the proof, or the category itself.
Not sure which playbook fits your market?
Start with the free audit. It scores your site the way AI engines read it and points you to the market playbook that will move your number first. No account, no card.